About Us
Why This Matters?
For years, major cosmetic brands have used inflation as an excuse to raise their prices disproportionately. However, the reality is that these increases have little to do with actual production costs and much to do with maintaining exorbitant profit margins.
The data speaks for itself: while production costs have increased by 15-20%, consumer prices have risen by more than 50%. At Luphora we believe this is not fair. You deserve exceptional quality without having to pay the salary of a multinational's marketing director.
Real cost increase
+40%
While real inflation in the cosmetics industry is around 15-20%, luxury brands have raised their prices by up to 50%, justifying profit margins of 80%.
Why a Turtle?
Longevity
Turtles are ancestral symbols of longevity, living for decades and even centuries. They represent our promise of lasting products that care for your skin in the long term, not temporary solutions.
Constancy
The turtle moves forward with unwavering determination. This is our commitment to you: constant, reliable and always present. We are not a passing fad, we are here to stay.
Small Steps
Every step of the turtle is deliberate and meaningful. Similarly, every Luphora product is carefully formulated. We believe in real progress, not empty promises. Small daily changes that generate big results.
"The turtle teaches us that true beauty is not rushed, it is cultivated with patience and dedication."